Senior Data Scientist, Web/Marketing Analytics

At Rockstar Games, we create world-class entertainment experiences.  

Become part of a team working on some of the most rewarding, large-scale creative projects to be found in any entertainment medium - all within an inclusive, highly-motivated environment where you can learn and collaborate with some of the most talented people in the industry. 

Rockstar is seeking a Senior Data Scientist to join the Marketing Analytics team to help build Rockstar’s marketing analytics & business intelligence capacity and our player experiences. Successful candidates will work with analytics and product leadership to ensure that the most relevant possible real-time and historical data is identified, tracked, analyzed, and made actionable across all of our web environments, across all game titles. 

This is a full-time, in-office position based out of Rockstar’s NYC headquarters in Downtown Manhattan.

WHAT WE DO 

• The Rockstar Analytics team provides insights and actionable results to a wide variety of stakeholders across the organization in support of their decision making. 
• We collaborate as a global team to develop cutting-edge data products, data models, reports, analyses, and machine learning applications. 
• We create best in class data collection, developing actionable reports, and providing recommendations to our business and game stakeholders. 
• Projects and tasks have direct influence on the player experience. 

RESPONSIBILITIES 

• Collaborate primarily with our website partners to define and document measurement specifications and tracking requirements.  
• Own relationships and communications with stakeholders to identify needs and translate those needs into actionable data analyses. 
• Collaborate with and support Marketing Analytics team members to develop web and player insights at a campaign level for marketing leadership. 
• Standardize and maintain analytics tracking; architect and implement scalable tracking infrastructure. 
• Test and validate web analytics data. Work directly with technical teams to identify data issues and solutions. 
• Utilize web analytics data in conjunction with game and business data to deliver deep insights into user behavior and business performance. 
• Build well-organized reports and dashboards for valued metrics, centralizing various data sources. Engage in storytelling to convey insights for these metrics. 
• Monitor and measure the effectiveness of new features, applications, and areas of our web properties. 
• Stay up to date on measurement technologies and industry trends. Proactively involve partners in pertinent changes and how they may impact analytics. 

REQUIREMENTS 

• Bachelor’s degree in a quantitative field (Computer Science, Statistics, Applied Mathematics, Operational Research, Business Intelligence, or any other relevant field). 
• 6+ years of experience in web data analysis. 
• 3+ years hands-on experience with web technologies (JavaScript, HTML, CSS, HTTP requests, etc.).
• 3+ years experience in database querying with SQL and/or PySpark.
• Experience building visualizations with business intelligence tools (Google Data Studio, Tableau, etc.).
• Mastered proficiency with Google Analytics 4 or equivalent web analytics tool. 
• Strong expertise with Google