Why Whoop Is the Most Innovative Sports Performance Company to Join in 2026

Athletes are obsessed with data. How hard did I train? How well did I recover? What's my readiness for tomorrow? Whoop has built the wearable and platform that answers these questions.

Founded in 2012 by Will Ahmed, Whoop is now valued at $3.5 billion and is used by professional athletes, Olympic teams, and fitness enthusiasts. They have 202 open roles.